Conducting a Social Media Job Search to Start Your New Career

The numbers for anyone searching for a job are intimidating: Unemployment remains high, while the length of the average job search continues to grow. But instead of letting these numbers cow them, the savviest job seekers are relying on the basics of a sound social media job search to give them an edge over the competition.

Gaining that edge means using such social media sites as LinkedIn, Facebook and Twitter to connect with business professionals, former co-workers, past bosses, and any other online contact who can help job seekers find their next position.

social media job search online

The Need for Social Media Job Searching

Using social media has never been more important simply because the task of finding a job is so challenging today.

According to the latest numbers from the U.S. Bureau of Labor Statistics, there are eight job seekers for each of the country’s 3.3 million job openings. Then there’s the fact that of those people unemployed across the nation, 32 percent have been out of work for at least a year. A total of 43 percent have been unemployed more than 27 weeks.

Hope on the Unemployment Front?

The good news? According to the firm Challenger, Gray & Christmas, employers hired more than 4 million workers in October. At the same time, weekly claims for unemployment fell below 400,000 in the last three months of the year.

This still leaves about 12.6 million people in the United States who are unemployed. Those job seekers who want to avoid being part of this statistic will use all the job search tools at their disposal. And today, this increasingly means that job hunters must log onto LinkedIn, Twitter, and Facebook to promote themselves to potential employers.

Social Media Connections

Those job seekers who don’t do this will miss out on a prime opportunity to network with the very people who might assist them in their efforts at finding a career. Job hunters through their LinkedIn accounts might connect with former co-workers who know of openings at their firms. They might be chatting with a past college professor whose friend happens to be looking for a new employee. These are the connections that can help job seekers bypass the crowded online job sites – the best job sites attract hundreds of resumes for every open job – and newspaper classifieds to find those positions opening in the hidden job market.

Job hunters looking for help in crafting a social media job search can sign up for our Get Hired Boot Camp. Our professionals have vast experience in the benefits and strategies of a strong social media job search.

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