You’re high-tech and computer savvy. You’re also out of work. Not surprisingly, you’re eager to begin a full-fledged social media job search.
The power of Social Media
You know that social media sites such as LinkedIn, Google+, Facebook and Twitter give you the opportunity to instantly communicate with hundreds of important business contacts. You know, too, that you can use these sites to follow employees and executives at the companies at which you’d like to work, giving yourself the chance to learn important information about these firms before you head in to a job interview.
But be careful. Though the best job search today certainly involves social media, it is possible to misuse sites such as Twitter, LinkedIn, and Facebook. And when you do, you run the very real risk of making yourself look very bad to potential employers.
Don’t Embarrass Yourself Online
Here’s a simple tip: If you are in the middle of a career search, don’t post anything embarrassing on your social media sites. Don’t think that potential employees won’t check your Twitter and Facebook sites. They will. And what will they think if half of your posts on these accounts detail your long, drunken evenings? Probably not much.
Social media sites are great tools for job seekers. But they can also act as time bombs.
With that in mind, don’t post messages that are sexist, racist or pornographic. That’s common sense. But be careful, too, about posting overtly political messages. You may be thrilled that Pres. Obama recently put his support behind gay marriage. Your potential employer, though, may not. Employers are human, too. Some are less likely to hire people who sport a vastly different belief system than they do.
Keep Political Views to Yourself
Although you may hate Pres. Obama, don’t spout off about this on Facebook. Again, the employer who thinks you’d be a great fit might be planning to vote for the President this November. Your anti-Obama riffs might give your employer second thoughts about adding you to the company roster.
Don’t shy away from using social media sites to find a career. They are important tools for job seekers. But make sure, too, that social media doesn’t torpedo your chances to land a job this year.
If you need help fashioning an effective social media job search, sign up for our Get Hired Boot Camp today.