Stop the “Help Me Get a Job” Rut. Turn to Photos and Videos to Gain an Edge

September 13, 2012

Job Hunt, Paper Resume, Résumé, Video Resume

Get Hired Fast - help me find a jobYou’re already sick of making the request: “Help me get a job.” But looking for a job has become an important part of your life. You need to find a new job, and quickly. Unfortunately, your job search has stalled.

There is hope, though. Today’s employers are overwhelmed with applications whenever they list a job on even the most obscure employment site. Those candidates who want to land interviews will want to stand out. One way to do this? By creatively using photos and videos to make your job application stand out.

A Face to a Name

You can see the problem that hiring managers, recruiters and human-resources professionals face: After the 50th, or the 100th, or the 200th resume, all job applicants look the same. There are far more qualified candidates out there than there are job openings. It makes it difficult for managers to differentiate one skilled applicant from the next.

That’s where pictures come in. If your resume comes with a professional, high-quality headshot, you’ll increase the odds that hiring managers will remember you. Your photo might make your resume stand out from the crowd.

Just be careful: You need a business photograph, not a casual one. Hire an experienced photographer to snap your shot. And make sure that you look ready for a day in the office, not a night on the town.

Illustrating that LinkedIn Profile

The same concept holds true for LinkedIn. This social media site is a great tool for job seekers. And building a LinkedIn profile that explains your experience, skills and accomplishments is a must in your efforts to find a new job.

Again, though, LinkedIn profiles can all start to look the same, no matter how much experience you have. That’s why you need to attach a photo to your profile. The truth is, many recruiters and human-resources professionals skip over LinkedIn profiles that don’t come with photos.

And if you’re looking for a job, you want to make sure that no one skips over your LinkedIn profile.

The Video Advantage

If you really want to stand out from your job-seeking competitors, consider creating a professional video biography. You can post this biography, which, like your resume, will highlight your career achievements, on your personal website, YouTube, and LinkedIn.

As with photos, the key is to be professional. Hire a professional videographer to film your biography. Make sure the background is professional. You don’t want recruiters to see a poster of Def Leppard on your bedroom wall. And keep the video short and to the point. You want to focus on why you’d make a smart hire, and how you can help a company grow.

If you need more job search advice on how to stand out from your job-hunting competitors today, sign up for our Get Hired Boot Camp.

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